Compared to other advertising agencies, Yellow Pages boast of its edge with its latest Facebook advertising solution called YP fBoost.
Yellow Pages fBoost
Launched last February 21 by Directories Philippines Corporation with speakers from Facebook and Go Negosyo, the event was attended by presidents and officers of small and business associations, and entrepreneurs in the country.
YP fBoost was developed by DPC Yellow Pages to help small and medium enterprises (SMEs) adapt to the technological changes in the marketplace. The platform provides complete consultancy and execution of effective and cost-efficient Facebook ads – from campaign conceptualization, to real-time reports that guarantees:
REACH
With Yellow Pages being in the local search industry for more than five decades now, and the Philippines being the social media capital of the world, SMEs will surely gain from this wide reach that YP fBoost can offer.
FREQUENCY
YP guarantees ads will be seen six (6) times so that it won’t be forgotten nor irritating.
TARGETTING
Any ads are useless if you’re not able to target the right audience.
TIME
Yellow Pages guarantees that ads will be displayed and viewed at the proper time.
Yellow Pages PH Marketing Manager Denison Tan says:
With Facebook, small businesses can make it big. YP fBoost is here to help them profit from that opportunity. It offers full campaign management, which lets small and medium entrepreneurs promote their products and services like how the big brands are doing it, at a fraction of the cost.”
With more Filipinos count on Facebook for all their product and service needs, Tan said that it’s also high time for our SMEs to be digitally visible when customers search for them.
Brands are getting known because people find them on Facebook. YP fBoost guarantees SMEs that they will have the right ad, seen by the right people at the right number of times. With this innovation, we are certain that their brands will leave a mark in people’s mind,” Tan said. “Our strongest offering – guaranteed reach and frequency – are something even the bigger ad agencies don’t offer.”
Yellow Pages PH Marketing Manager Dennison Tan during the YP fBoost Neighborhood Launch
Tan explained:
In fact, we offer the YP fBoost advertising solution for as low as Php1.80 per unique user reached, on average, who will see your brand’s Facebook ad six times.”
To date, there are over 48 million Facebook users in the country. According to TNS Research, Facebook is the most used digital platforms by Filipinos for entertainment and online shopping. This is an insight that SMEs should recognize and embrace. The digital trend is now and this is the best time for them to build their online brand and drive sales through cost-efficient but effective Facebook advertising solution like YP fBoost.
For further inquiries: Denison Tan, Marketing Manager ypfboost@yellow-pages.ph +63 (02) 555-8500 or visit http://www.yellow-pages.ph/
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